June 9th, 2010
Once upon a time there was “Cheerios”. For almost 40 years, up until the late 1970’s, consumers had only one Cheerios flavor to choose from. And then General Mills, corporate owner of the Cheerios brand, introduced Honey Nut Cheerios. It was an instant success. Sweeter (mostly due to sugar, not honey) than it’s elder sibling, it quickly conquered the hearts and taste buds of children across America. In the next decade,...


