Burger King Discovers Female Customers

Burger King (BKC) identifies its targeted demographic as “superfans.” Until now, that has meant young guys who regularly stuff themselves with fast food. But now Burger King is redefining the term: Advertising Age reports that the company has taken to defining a “superfan” as anyone who regularly stuffs himself—or herself—with fast food. After years of creating obnoxious (and occasionally clever) ads aimed at young men , Burger King is “courting the very same ladies it’s happily risked alienating, with lower-calorie ‘Positive Steps’ combos slated for promotion in women’s magazines,” Ad Age says. “The company has also signed on to do another Twilight promotion this summer, for what is now being…
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KashOfTSNY (tsnyonline.com) : RT @D_lonJorge #justcausewecool aint mean u gonna get a free T shirt b it bkc or TSNY.. Updated : 2010-03-11T20:47:34Z | Reply | View Tweet |
| TheFillmore_SF (SF Fillmore District) : RT @TheBKcircusSF: The BKc, ?Nothin On You? . . . http://bit.ly/9iEjPv.. Updated : 2010-03-11T20:30:12Z | Reply | View Tweet |
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TheBKcircusSF (TheBrooklynCircus SF) : The BKc, ?Nothin On You? . . . http://bit.ly/9iEjPv.. Updated : 2010-03-11T20:25:49Z | Reply | View Tweet |
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JOCILOVEE (JOCI WEAVER) : offline -x be bkc' later !.. Updated : 2010-03-11T20:08:39Z | Reply | View Tweet |
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SeisOfTSNY (Seis) : B.O.B x BKc:
B.o.B.?s hit single featuring Bruno Mars ?Nothin On You? . Check out a few pieces from the BKc ... http://bit.ly/dAC4yF.. Updated : 2010-03-11T19:22:23Z | Reply | View Tweet |
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Merry Christmas to all and to all FREE BEER!
[Food & Drink]Celebrate the season with a six pack of Beck’s and save up to $9.00 (via mail-in rebate) when you buy any Beck’s Family six pack. Void in ALABAMA, ARKANSAS, HAWAII, INDIANA, KANSAS, KENTUCKY, LOUISIANA, MAINE, MISSOURI, NEW JERSEY, NORTH CAROLINA, PENNSYLVANIA, TEXAS, UTAH, and WEST VIRGINIA.
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Former Toledo player charged with point-shaving - NCAA
[Basketball]TOLEDO, Ohio (AP) -- A former University of Toledo basketball player was charged with fixing games, a little over a year after a former Toledo football player was charged with point-shaving, according to a federal bill of information filed in U.S. District Court in Detroit.
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Spelling lesson of the day... V-I-R-G-I-N-I-A
[Basketball]Interestingly enough, the NIT was in charge of printing these t-shirts for West Virginia who recently won the N.I.T tournament.
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UNC's Mascot hit by SUV 3 days ago in NJ - DIES
[Odd Stuff]A 21-year-old University of North Carolina student who served as a mascot for the school's basketball team died Monday, three days after he was struck by a sport-utility vehicle while walking along a highway.
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UNC student, mascot dies
[Basketball]HACKENSACK, N.J. (AP) -- A 21-year-old University of North Carolina student who served as a mascot for the school's basketball team died Monday, three days after he was struck by a sport-utility vehicle while walking along a highway. ason Ray, who dressed up as UNC's ram mascot, Rameses, had been in critical condition since the accident on Route 4...



























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