Voluntary effort to shift children’s advertising deemed unsuccessful
Ad news bears: Three years ago, a group of large food and beverage companies launched a voluntary initiative to change their advertising during TV programs favored by children. They were supposed to advertise more healthy foods and drinks, and fewer nutritionally deficient ones. Not surprisingly, the initiative is a failure, according to an independent study commissioned by the California-based group Children Now . The study reports that 72.5% of foods advertised on television during children’s programs fall into the poorest nutritional category. Before the initiative began, 84% was. If you are looking …
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tommcgee (Tom McGee) : RT @turbotax: Thanks everyone for your feedback, & for reminding us of what we value. We?ve pulled advertising from the Glenn Beck show... Updated : 2010-03-12T20:58:20Z | Reply | View Tweet |
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Sarah_Janie (Sarah Jane Graver) : If you're a massage therapist advertising on the side of the road I'm probably not gonna be calling you. Kinda shady, I'm just saying... Updated : 2010-03-12T20:58:15Z | Reply | View Tweet |
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kaguilera (kimberly aguilera) : Making an Agency Digital to the Core - Small Agency Diary - Advertising Age http://post.ly/SOHy.. Updated : 2010-03-12T20:58:13Z | Reply | View Tweet |
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tangerineNY (tangerine NY) : Making an Agency Digital to the Core - Small Agency Diary - Advertising Age http://post.ly/SOHy.. Updated : 2010-03-12T20:58:13Z | Reply | View Tweet |
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'Your bad ass new roommate' (PIC)
[People]Now THAT'S how to advertise a room for rent.
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Who on Digg hates this?
[Design]A democratic vote for diggers... who wants digg to look like an advertiser has thrown up over the submissions with full background image ads, digg up/down for yes or no?
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Apple responds to Microsoft's Laptop Hunters... with a Megan
[Apple]According to Apple, there aren't any PCs with fast processors and big screens that work without viruses, crashes or headaches. But folks, this isn't reality, this is advertising. In fact, this is Apple's first jab since Microsoft took off the gloves with its Laptop Hunters series of pokes against Apple.
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Very creative advertisement from WWF [Pic]
[Design]...
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Fast Food Reality [PICS]
[Food & Drink]Sure, you can’t expect that much for a burger that is delivered in less than three minutes but give me a break people, false advertisement is false advertisement. If you are going to advertise sexy full figured burgers don’t give me a squashed beef patty with some sort of material that is supposed to pass as cheese.
